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FourthCanvas

Rebranded! Now what next?

TotalEnergies come to mind very quickly when you think about corporate rebrands as a TREND but to begin with, it really is not one. Year…

Aug 8, 2021

Rebranded! Now what next?

Aug 8, 2021

In-house vs. Agency: What tech startups can learn from the biggest question of the corporate world

From the birth of management consulting in the aftermath of the 1921 Depression to the golden era of advertising in the 1950s, followed by…

Jun 25, 2021

In-house vs. Agency: What tech startups can learn from the biggest question of the corporate world

Jun 25, 2021

Moving in with our clients; our 2018 story

As we round off 2018, it is exciting to share with you our story of partnership, within and without, to build brands that thrive and last.

Dec 31, 2018

Moving in with our clients; our 2018 story

Dec 31, 2018

Logo, Identity and Branding; Knowing the Difference

In one line, branding is the intentional process of influencing what a brand is in the minds of people.

Oct 25, 2018

Oct 25, 2018

Designing from the Heart: A Chat with Mr. Sunesis

The more useful your design is, the more valuable it becomes, which attracts more profit for the bottom line and value to the client.

Oct 8, 2018

Designing from the Heart: A Chat with Mr. Sunesis

Oct 8, 2018

Designing from the Heart

The role of empathy in the design process.

Jul 23, 2018

Designing from the Heart

Jul 23, 2018

Church Branding in Nigeria: An Overview (3)

We conclude our series on Church branding in Nigeria with some important guidelines to help churches intentionally maximize their brands.

Jun 6, 2018

Church Branding in Nigeria: An Overview (3)

Jun 6, 2018

Church Branding in Nigeria: An Overview (2)

Yes, a brand- conscious church would etch its message in the heart of worshippers and wield strong loyalty and influence in its community.

May 7, 2018

Church Branding in Nigeria: An Overview (2)

May 7, 2018

Church Branding in Nigeria: An Overview

A church and a business have a common factor — they deal with people. And the way messages are communicated affect brand perception.

Apr 10, 2018

Church Branding in Nigeria: An Overview

Apr 10, 2018

Re: Visual Accessibility for Thought

You will be a better designer than most, if you understand and apply how we (your dear fellow humans) process information and ideas. People

Feb 1, 2018

Re: Visual Accessibility for Thought

Feb 1, 2018

FourthCanvas

FourthCanvas

We are a Nigerian design and visual communication agency specialized in brand identity. Here we share our thoughts, stories (and some banter here and there).

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